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Puma X Helly Hansen

Founded in Norway in 1877, the Helly Hansen brand is a leader in the professional outdoor clothing sector: the garments it produces seem truly equipped to face the cold Scandinavian winters.

In the second season of the PUMA X HELLY HANSEN collaboration, running tracks and playgrounds meet the sea and the mountains. The collection is inspired by the sporting tradition that unites the two brands: the new models are marked by racing tracks but equipped with cutting-edge technologies and elements from the world of sailing. The bright color palette, bold logos and color blocks inspired by the 90s are the hallmarks of this splendid collection.


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